ESPN’s President shocked with his honest assessment recently of the networks dive into politics and how it has damaged the ratings. Let’s face it, who wants to sit down in their Lazy Boy with a Bud and be lectured by some sports anchor about politics?
It’s a start back on the right path when ESPN President Jimmy Pitaro acknowledges they need to get back to talking sports…Hallelujah!
Pitaro told Sports Business Journal’s John Ourand:
“What I’ve heard consistently from day one of getting this job is the more we lean into politically charged commentary, the more we are alienating not just our core fan, but our casual fan.”
— Sports Business Journal (@sbjsbd) October 17, 2018
Let’s hope they can bring back the sports talk without political opinions.