J.P. Morgan announced the expansion of its relationship with PopID to “deploy in-store biometric payments to pilot merchants across the United States.”

“The pay-by-face biometric payment solution allows shoppers to complete transactions more seamlessly, removing the need for customers to pull out their phones or credit cards,” a press release read.

“Biometric loyalty program check-in and payment provides a swift ordering and checkout experience for merchants and customers alike,” it continued.

“This is a giant step forward in helping our clients reimagine the entire retail experience for their customers and bringing best-in-class biometrics payments solutions to the market,” said Jean-Marc Thienpont, Managing Director, Omnichannel & Biometric Solutions at J.P. Morgan Payments.

Biometric Update reports:

J.P. Morgan is expanding biometric payment pilots in retail spaces across the U.S. with its partner PopID. The financial giant has announced that it will provide payment processing to Texas-based fast food restaurant chain Whataburger, which is already using PopID’s facial biometrics checkout system.

J.P. Morgan has been on a mission to trial payments powered by biometrics fintech firm PopID ahead of a planned rollout in 2025. Among its first trials was the Formula 1 Crypto.com Miami Grand Prix held in May.

The company plans to make the system available to all commercial spaces but its main target is quick-service restaurants, event venues, convenience and grocery stores in the U.S. It provides insights to merchants by combining transaction history through payment processors and marketing data.

“We offer something that is hard to match – the stability, scale and trust of a world-class bank combined with the technology and agility of a fintech,” Thienpont said.

From Retail Systems:

The technology uses enhanced facial identification to create a secure method to determine the customer’s identity.

During enrolment, the customer takes a photo of their face that is converted into a template, encrypted and securely stored in the PopID cloud.

When making a purchase, the template of the transaction is matched against the template stored in the cloud and informs the result of the match to the merchant.
Customers can utilise their facial biometrics at any participating pilot merchant after they have signed up.

They can also opt-in and out of the programme at any time at their discretion.
Research from PopID has shown the platform can decrease ordering and check out times by up to 90 seconds per transaction, whilst increasing ticket size by four per cent.

 

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